Non-alc sparkling that earns its spot on the list.
Our free buyer's brief covers what's selling, what reorders, and how to price, pour and shelve premium zero-proof sparkling. It's a five-minute read, built for sommeliers, beverage directors and wine buyers.
Poured on Michelin-starred and award-winning wine lists.
Everything we've learned about the pour that reorders.
Why most non-alc doesn't reorder
The quality gap, the $12 grocery ceiling, and what the bottles that come back do differently.
Where it belongs on your list
By the glass, in the zero-proof pairing, and as the toast pour.
Pricing that protects margin
Suggested glass and bottle pricing against a sparkling-wine benchmark.
The 30-second table script
What your servers say so zero-proof feels like an offer, not an apology.
Shelf placement for retail
Next to the bubbles, not the mocktail aisle, plus gifting and tasting-event ideas.
A calendar of demand
Month-by-month peaks so you can order ahead of Dry January, holidays and wedding season.
of accounts reorder within [Y] weeks.
Dealcoholized sparkling made from real grapes. Dry, crisp, and built for the wine list.
Canadian · Women-owned · Award-winning
We built Glimmer for the person at the table who isn't drinking but still wants to feel the moment. You know that guest, and you're probably being asked about them more and more.
This brief is everything we've learned about taking care of them well, and about making that pour worth it for you.
Jane, Marina + Janet, Co-Founders
Your copy, plus the Trade Edit.
You'll also get our trade-only newsletter: one email a month on what's moving in non-alc, with menu and shelf ideas and seasonal planning. It's short and useful, and you can unsubscribe anytime.